The Challenge
Modern decision-making is a mess Modern decision-making is a mess—too many options, not enough guidance. Consumers expect instant, hyper-personalized experiences, but traditional search, filters, and static recommendations just don’t cut it anymore.
Ikigai changes that.
Solution
Turn indecision into action We built an AI-powered tool that turns indecision into action through dynamic, real-time conversations and visualization. Originally designed to help people find their purpose, we quickly realized its potential to revolutionize product discovery, personalization, and guided decision-making to help brands combat cart abandonment.
What is Ikigai?
“A sense of purpose” Ikigai was first developed as an AI-powered self-discovery experiment – a tool that helps users navigate career paths through conversation and smart visualization. It was designed to break down complexity, surface the best choices, and provide clarity in an intuitive, engaging way.
But it didn’t stop there. The underlying tech can transform how consumers explore, decide, and buy.
How brands can use Ikigai
1. Smarter product discovery AI that simplifies the process, letting you visually explore features, compare options in real-time, and offering personalized recommendations to eliminate any confusion.
2. Intelligent gift selection Our AI can find it for you. Just tell it who it's for, your budget, and the occasion, and it will suggest curated recommendations tailored to their individual preferences.
3. Personalized product customization Simplify complex product configurations. Customers can visually explore features, compare options in real-time, and receive AI-driven recommendations, eliminating confusion.
Sneak peek of how it works
Ikigai demo VIDEO
